Bella Shmurda: “I No Longer See Myself as Part of the Secular Music Industry”

Popular Nigerian music artist, Bella Shmurda, has opened up about his current stance in the music scene, expressing that he no longer aligns himself with the secular music industry.

The singer emphasized a significant change in his musical direction, explaining that he has moved away from producing songs that simply chase trends. Instead, he now focuses on creating conscious music that resonates deeply with listeners.

During a recent appearance on the Afrobeats Intelligence podcast, hosted by renowned music journalist Joey Akan, Bella Shmurda shared personal insights about his evolving purpose as an artist.

He stated,

“At this point, I feel like I’m not in the [secular music] industry anymore. In that sense that I no longer make music that follows trend. I no longer do songs for trends. I don’t think I’m in that space anymore.”

Shmurda further expressed his commitment to making music that uplifts and connects with the soul, rather than following commercial formulas or fleeting popularity.

“I just want to make music for the reason I want to do it, which is to uplift people’s souls, making people self-conscious and being aware of who they are. And, helping people go through life with my music. And, I don’t really think any of my colleagues want to do that. I can still do trendy songs once in a while. But I feel like I know my space already now. Even if I want to make trendy music, I do that and quickly return to my purpose. And I feel like that’s the balance.”