Nigerian consumers are at a breaking point due to the unaffordable cost of living.

Nigeria is currently experiencing one of its most difficult economic periods, and for the average consumer, life is becoming increasingly unbearable. With inflation soaring to record levels, the naira’s value plummeting, fuel subsidies removed, and prices skyrocketing across the board, many Nigerians are finding it nearly impossible to survive. The purchasing power of ordinary Nigerians … Continue reading Nigerian consumers are at a breaking point due to the unaffordable cost of living.